Viral Twitch streamer and artist PlaqueBoyMax has restarted his notorious “Song Wars” competition after leaving it dormant for nearly a year. Earlier Song Wars runs in...
The Federal Trade Commission has set its sights on influencers once again. Starting in December, expanding on their new round of disclosure guidelines from 2023. The...
As an addendum to my recent articles about the rise of athlete influencers and coverage of the Super Bowl and upcoming FIFA World Cup by content...
The largest advertising company in the world, Publicis Groupe, just announced a new offering to connect brands with sports influencers. Influential Sport is a combination of...
Maybe you’ve seen your favorite streamer shout out their sponsor live. Perhaps you’ve witnessed a whole event on Twitch, or an entire set for a podcast,...