A YouTuber turned promoter now co-owns a nearly 400-fighter combat sports company, and he plans to fight inside it. The MVP-PFL merger closes a loop no...
ExtraEmily's Twitch streams just landed on Hulu and Disney+ as a 15-episode pocket.watch series, a live test of whether parasocial bonds survive a paywall.
Forbes just crowned the Crime Junkie founder podcasting's highest-paid woman, a title long pinned on Alex Cooper. The number rests on a $150 million Tubi deal...
Influencer budgets grew 171% in a year, CreatorIQ found, and most of that money came out of TV. For mid-tier creators, that reallocation is the real...
Substack's new opt-in scanner lets readers check any post for AI authorship. CEO Chris Best has a word for the practice he built it to fight:...
Jake Paul's MVP is skipping pay-per-view to put a live world title fight on TikTok Live, and Serrano needs one stoppage to own the women's knockout...
CNN sat on Kareem Rahma's cab-driver series for seven months. He took it to YouTube's biggest ad-sales night instead, and a sitting mayor explained why that...
A creator with a licensed match feed pulled 9.2 million to Portugal's World Cup opener. The deal behind it, signed with FIFA, Fox, and YouTube, is...
Denied a seat at Kai Cenat's Streamer University, Soulja Boy built a rival campus on Twitch. Rapper University is the first time a recording artist has...
A French illusionist pitched a real-life wizard show in 2019 and got turned down. Seven years and 30 million followers later, the same idea is in...