YouTube is one of five bidders chasing the next two World Cups for American viewers. Its wedge against Netflix, Disney, Amazon, and Apple is a creator...
A creator with a licensed match feed pulled 9.2 million to Portugal's World Cup opener. The deal behind it, signed with FIFA, Fox, and YouTube, is...
YouTube badged 24 creator channels as official World Cup correspondents across 11 countries and four continents, a day before kickoff. The deal underneath it lets broadcasters...
A French illusionist pitched a real-life wizard show in 2019 and got turned down. Seven years and 30 million followers later, the same idea is in...
Emmy wins as rate cards, Kane Parsons breaks A24 records, Marlon Garcia signs Nike, and Kai Cenat hints at a return. Your weekly creator economy briefing.
Three months after launch, Johnny Harris's independent newsroom took home a News & Documentary Emmy. For a company earning roughly 95 percent of its revenue from...
YouTube enters seven creator shows across 14 Primetime Emmy categories this cycle, up from three in 2025, with nomination ballots open through June 22. Inside the...
Kane Parsons gave his Backrooms series away for free on YouTube at 16. Ten days into its theatrical run, his A24 debut has $212.6 million worldwide,...
Tylil, Sidetalk, and Big Dicee captured watch-party crowds outside Madison Square Garden as the Knicks lead the 2026 NBA Finals 2-0.
Dutch influencer Joann van den Herik went viral this week after she called Coachella the “influencer Olympics” on TikTok, describing her experience of the festival as...