Parasocial Magazine: The Creator Mainstream - Page 6

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Money3 months ago

Lethal Shooter’s Hidden Media Strategy

Chris “Lethal Shooter” Matthews over the past several years has solidified himself as one of the most notable sports figures...

Money3 months ago

Kai Cenat Says “I Quit”… But It’s Bigger Than That

Entertainment4 months ago

From Local Gym to Viral Empire

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Beast Industries Sued By Former Employee

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Money3 months ago

Addison Rae’s Expanding Empire: From TikTok Fame to Founder

Addison Rae’s career now draws revenue from beauty, fragrance, fashion collaborations and a growing music business, beyond her TikTok origins. She has turned early online momentum...
Deals3 months ago

MrBeast Strikes Deal With Starbucks For Beast Games Season 2

After announcing a joint partnership in December, Starbucks has launched their collaboration with MrBeast’s for Beast Games Season 2, using the coffee giant as a core...
Travel3 months ago

The Rise of “Destination Content”: Why Creators Are Leaving Studios Behind

In May 2024, YouTube superstar MrBeast (born Jimmy Donaldson) walked away from Night Media, the talent management company that helped scale his business to an annual...
Deals3 months ago

TikTok and FIFA Partner For 2026 World Cup

FIFA has named TikTok its first-ever Preferred Platform, setting the stage for what could be the most creator-forward global sporting events in history and establishing a...
Entertainment3 months ago

The Sidemen’s Media Empire: How 7 Friends Built a Content Conglomerate

What began as seven friends recording themselves playing FIFA has now become a hugely successful entertainment and commerce company. The Sidemen (KSI, Zerkaa, Miniminter, TBJZL, Behzinga,...

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