On opening day of TIFF, two YouTube creators premiere new work that skips theaters entirely and heads straight back to the platform. Inside the Variety x...
YouTube and Variety are putting two creator-native shows on TIFF's opening day, and both head straight to YouTube after. The festival just became a launchpad.
A 5,095-creator survey from CreatorIQ and Influencers.club shows brands rank follower count last on paper. The paychecks say otherwise, and mid-tier creators absorb the gap.
Twitch turned on generative AI training for every channel by default on August 12, and its product chief admits nobody would have opted in. The buried...
MyyShop's new 'Paid for Every View' model pays TikTok creators $4 to $12 per 1,000 verified views, moving the payout trigger off sales conversion and onto...
YouTube is doubling its Partner Program entry bar in 2027, the first overhaul in eight years. Kick's contract advisor started recruiting the shut-out creators the same...
YouTube doubled its Partner Program entry thresholds and expanded Premium Lite worldwide on the same day, pushing creator income toward a 60 percent subscription pool and...
Dior never fought Sincerely Jules in fashion. The beauty application is a different story, and the TTAB fight tests what creator brands can carry across categories.
Spotify became the first audio service to cross 300 million paying subscribers, and its new Merlin deal shows how that scale will decide where creator money...
Disney is licensing Marvel, Pixar and Star Wars IP to TikTok creators, and their opt-in videos will stream inside Disney+. It is the first time TikTok...
