Former Beast Industries employee Lorrayne Mavromatis, who worked at MrBeast’s (Jimmy Donaldson) entertainment company from 2022 to 2025, filed a civil lawsuit in US federal court...
Dutch influencer Joann van den Herik went viral this week after she called Coachella the “influencer Olympics” on TikTok, describing her experience of the festival as...
Meta has announced the start of a new invite-only, three-month program for creators on Facebook. The “Creator Fast Track” program is offering eligible content creators with...
Snapchat rolled out the yellow carpet for their inaugural award show, the Snappys? The event was hosted at the company’s headquarters in Santa Monica, California. For...
The housing decisions of leading online creators reflect personal preference and the practical demands of producing content at scale. While some influencers choose to buy expansive...
On March 31, Snapchat will host the inaugural Snappy Awards at its Santa Monica headquarters, becoming the latest major platform to build its own awards show...
In May 2023, Olivia Maher posted a short TikTok video of a plate of bread, cheese, grapes, and pickles. She explained that someone online had pointed...
The Federal Trade Commission has set its sights on influencers once again. Starting in December, expanding on their new round of disclosure guidelines from 2023. The...
The largest advertising company in the world, Publicis Groupe, just announced a new offering to connect brands with sports influencers. Influential Sport is a combination of...
Maybe you’ve seen your favorite streamer shout out their sponsor live. Perhaps you’ve witnessed a whole event on Twitch, or an entire set for a podcast,...