A French illusionist pitched a real-life wizard show in 2019 and got turned down. Seven years and 30 million followers later, the same idea is in...
Emmy wins as rate cards, Kane Parsons breaks A24 records, Marlon Garcia signs Nike, and Kai Cenat hints at a return. Your weekly creator economy briefing.
Five years of handshake exclusivity just became a three-year contract. Inside the Patreon deal that lets the fashion podcaster keep every piece of the brand she...
TikTok's third Community Fest opens with something new: a global workshop series teaching creators how to grow live audiences, plus a bracket-style LIVE tournament running into...
The awards happen inside the Palais. The creator economy happens on the sand. Here is where to actually be for Cannes Lions June 22-26.
In May 2023, Olivia Maher posted a short TikTok video of a plate of bread, cheese, grapes, and pickles. She explained that someone online had pointed...
Maybe you’ve seen your favorite streamer shout out their sponsor live. Perhaps you’ve witnessed a whole event on Twitch, or an entire set for a podcast,...
Bing bong! If you’ve ever been to New York City, you know the iconic sound of the subway. Or you’ve heard the onomatopoeia echoed by one...
Addison Rae’s career now draws revenue from beauty, fragrance, fashion collaborations and a growing music business, beyond her TikTok origins. She has turned early online momentum...
FIFA has named TikTok its first-ever Preferred Platform, setting the stage for what could be the most creator-forward global sporting events in history and establishing a...